TRENDS & INSIGHTS

Our insights into the latest trends in the commercial food service industry, as well as in K-12 schools and colleges & universities, can assist you in customizing your approach to better serve your audience.

CONSUMERS PREFER BEANS

Over half (57%) of consumers are willing to pay more or more likely to visit for beans on menus, more than are willing to pay more or are more likely to visit for processed veggie/plant-based proteins like tofu (44%), tempeh (39%), and seitan (37%).

Datassential Plant-Based Keynote Report (February 2023)

WE GOT THAT BEAUTIFUL BEAN GOODNESS

  • icon of graph with line trending upward

    33% of consumers say they will increase plant-based consumption in the next year

  • icon of small seedling

    Nearly 1 in 5 (19%) of meals away from home are entirely plant-based

  • icon of heart with pulse

    Health is the top motivator for plant-based consumption, followed by the environment

Loading component...

MORE PEOPLE CHOOSE LESS MEAT

79% of Gen Zers choose to go meatless 1-2 times per week, and 65% say they want a more plant-forward diet.

Good Food Institute, U.S. retail market insights for the plant-based industry, 2023

Blue Zones

In blue zones® around the world where people tend to live the longest, consumers eat about a cup of beans every day, benefitting from their protein, fiber and vitamins.

— Blue Zones, Blue Zones® Diet: Food Secret's of the World's Longest-Lived People

Loading component...